Margini Financial is founded and run by Funmi Osunfisan, a CPA licensed in Michigan and based in Maryland. The idea for Margini came from a simple, recurring observation in accounting work: small business owners often have all the raw numbers, their sales, their expenses, their bank balance, but not a clear, plain-English read on what those numbers mean for the decision in front of them.
Every tool on this site, the calculator, the checklist, the weekly video series, and the app, is built around closing that specific gap.
Most small store owners are too small for a full accounting engagement and too busy to build their own spreadsheets. They're left checking their bank balance and hoping it holds up. Margini sits in that gap. It's not a replacement for an accountant or bookkeeper. It's the layer between raw numbers and a real conversation with one, so that when a store owner does sit down with a CPA or bookkeeper, they already understand what their numbers are telling them.
Your numbers, not an industry average. Every read Margini gives you comes from what you actually entered, not a generic benchmark that may not fit your store, your city, or your season.
Plain language over jargon. If a term needs a finance degree to understand, it gets rewritten until it doesn't.
Complementary to your accountant, not a replacement. Margini is built to make the conversation with a CPA or bookkeeper easier, not to replace it.
Margini Financial is a real, independent small business, not affiliated with any other company using a similar name. If you have a question about how it works or who's behind it, reach out directly at hello@marginifinancial.com. Every message is read and answered personally.
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